Sponsorship

The mission of Morale, Welfare and Recreation (MWR) is to deliver high quality programs and services that effectively contribute to the morale, well-being, and quality of life of the military community who serve and stand ready to defend our nation. We support over 115,000 people –Active Duty Service Members and their families, DoD Employees, Military Retirees, government contractors and other eligible participants.

Commercial sponsorship and advertising is a win-win opportunity! It allows your business to deliver its message to an often hard to reach, but valuable target audience while supporting MWR programs through a monetary fee paid and/or in-kind product given.

Email us or call 202-685-1193 for more information.

Commercial sponsors have a variety of events from which to choose to effectively and strategically reach their target audience and showcase their products and services in addition to developing sales leads. As a result, sponsors receive high visibility which can help shape the buying habits and attitudes of the military consumer.  

Events 


February

Liberty Super Bowl Party: February 5, 2017

Single/unaccompanied Service members, E1-E5 enjoy the Super Bowl game on big screens, food and refreshments and various games with giveaways. The event attracts 300 participants combined.
Participating Installations: NSA Bethesda, NAS Patuxent River, Joint Base Anacostia-Bolling, NSF Indian Head and NSF Dahlgren

Military Saves Week: February 27-March 4, 2017

Military Saves Week is an annual opportunity to promote good savings behavior and a chance for Service members and their families to assess their own saving status. Participation varies per event.
Participating Installations: NSA Washington (Navy Yard), NSA Bethesda, NAS Patuxent River, Joint Base Anacostia-Bolling, NSF Indian Head and NSF Dahlgren


March

Read Across America: March 2, 2017

Read Across America Day is a nationwide reading celebration that takes place annually on March 2—Dr. Seuss's birthday. The event attracts 40 participants per location.
Participating Installations: NSA Bethesda, Joint Base Anacostia-Bolling, NSF Dahlgren and NSF Indian Head

St. Patrick's Day 5K Run/Walk: March 17, 2017

Service members, civilians and their families don their green and celebrate the day by running or walking a 5K course. The event attracts 100 participants per run.
Participating Installations: NSA Bethesda, Joint Base Anacostia-Bolling and NSF Dahlgren

Liberty St. Patrick's Day Party: March 17, 2017

Single/unaccompanied Service members, E1-E5 celebrate the day with Irish food and shenanigans. The event attracts 300 participants combined.
Participating Installations: NSA Bethesda, NAS Patuxent River, Joint Base Anacostia-Bolling, NSF Indian Head and NSF Dahlgren


April

Month of the Military Child

Child and Youth Programs (CYP) will host events throughout the month for parents, children and educators to build relationships and provide networking opportunities for military families. The events will be filled with interactive games, family activities, inflatables, petting zoo and more. The event attracts 300 participants per event.
Participating Installations: NSA Bethesda, Joint Base Anacostia-Bolling, NSF Dahlgren, NSF Indian Head and NSA Annapolis

Easter Extravaganza

The military community celebrates Easter with an egg hunt, inflatables and giveaways. The event attract 300-500 per location.
Participating Installations: NSA Bethesda, Joint Base Anacostia-Bolling, NSF Dahlgren and NSA Annapolis


May

Military Spouse Appreciation Day: May 12, 2017

In celebration of Military Spouse Appreciation Day, Fleet and Family Support Centers host appreciation luncheons that pay tribute to NDW military spouses. Participation varies per installation.
Participating Installations: All in Naval District Washington

Mother's Day Brunch: May 14, 2017

The Bolling Club hosts an extravagant brunch buffet in honor of Mother's Day. The event attracts 1,000 participants.
Participating Installations: Joint Base Anacostia-Bolling

Armed Forces Day Fun Runs: May 20, 2017

This fun run is for our military kids ages five and older and their families. This event is packed with physical fitness, fun & nutritional snacks! Participation varies per installation.
Participating Installations: Joint Base Anacostia-Bolling, NSF Dahlgren and NSA Annapolis

Pool Party: May 29, 2017

The base pools opens for swim season on Memorial Day. The pool party features refreshments, music and swimming safety. Participation varies per installation.
Participating Installations: Joint Base Anacostia-Bolling, NSF Dahlgren, NSF Indian Head, NSA Annapolis, NAS Patuxent River, NRC Solomons

Armed Forces Olympics

This event features physical and mental challenges to include an obstacle course, tug of war, 1600 meter relay race, creation challenge, Texas Hold'em, scavenger hunt, punt, pass, kick contest and trivia contest. Trophies are awarded to top finishers. The event attracts 250 participants 
Participating Installations: NSA Bethesda

Burst of Color Run: May, June and September 2017

The 5K fun run is a three part series in which runners are all ages complete the course while being doused in powder paint. The event attracts 500 participants per run.
Participating Installations: Joint Base Anacostia-Bolling, NSA Bethesda, and NAS Patuxent River

Freedom Live Concert Series: May-October 2017

Freedom Live brings quality, live entertainment to our military community within Naval District Washington (NDW) for little or no cost.  The inaugural concert took place in 2014 at NAS Patuxent River featuring 3 Doors Down and Blues Traveler. Additional concerts soon followed featuring a live performance by Little Big Town at Joint Base Anacostia-Bolling and country star, Trace Adkins, at NSF Dahlgren. The event is open to all DoD ID Cardholders and their guests and attracts 4,000 participants per concert.


June

Daddy-Daughter Dance

This is a semi-formal dance with DJ music and refreshments to honor Father's Day. The event attracts 100 people per event.
Participating Installations: Joint Base Anacostia-Bolling and NSA Bethesda


July

Fourth of July Block Party: July 4, 2017

This community event features family entertainment, live music, DJ, kids zone, food and beverage and ending with the spectacular Washington, DC fireworks show along the Potomac River. The event attracts 1,000 participants.
Participating Installations: Joint Base Anacostia-Bolling 

Freedom Fest: July 4, 2017

This community event features music, games, food and beverage, swimming and ending with the Annapolis fireworks show. The event attracts 700 participants.
Participating Installations: NSA Annapolis


September

Navy-Air Force Half Marathon & Navy 5 Miler: September 17, 2017

Voted "One of the Year's Best Half Marathons" by Runner's World Magazine, the Navy-Air Force Half Marathon & Navy 5 Miler is a unique event that brings together everyday citizens and our military heroes! Each year, thousands of runners, both military affiliated and civilian, of all experience levels come together at the Washington Monument to run side by side, for an exhilarating running experience through our nation's capital. The event is open to both military affiliated and civilians and attracts 10,000 participants.
Participating Installations: Joint Base Anacostia-Bolling
View the Sponsorship Guide.

Crab Fest

Maryland Blue Crab specials is the main attraction to this event! Participants also enjoy live entertainment while enjoying their meal. The event attracts 500 participants per event.
Participating Installations: Joint Base Anacostia-Bolling and NSA Washington (Navy Yard)


October

Navy Birthday 5K Run

The Navy Birthday is celebrated each year on October 13. To celebrate, Joint base Anacostia-Bolling hosts a 5K fun run followed by food and beverage specials, a cake cutting ceremony and live entertainment. There are 350 participants.
Participating Installations: Joint Base Anacostia-Bolling.

Halloween Parade

People put on their best Halloween costumes and showcase them in a community parade, followed by children activities and candy. There are 300 participants per event.
Participating Installations: Joint Base Anacostia-Bolling and NSA Bethesda


November

Military Family Month

Throughout the month of November, military families are honored through a variety of celebration events to recognize their commitment and the many contributions they make every day in support of the military and our nation. There are 1,000 combined participants.
Participating Installations: NSA Washington, NSF Dahlgren, NSA Bethesda and Joint Base Anacostia-Bolling


December

Breakfast with Santa

Select MWR Food and Beverage operations organize Breakfast with Santa featuring a breakfast buffet and a visit from Santa where children can tell them their holiday wishes, take a photo and receive a special gift. There are 750 participants between both events.
Participating Installations: NSA Bethesda and Joint Base Anacostia-Bolling


Ongoing

Navy Gold Star 

Navy Gold Star is the Navy’s official program for providing long-term support to surviving families of Sailors who pass while on Active Duty. The program’s goals are to keep survivors connected with the military and to assist them with achieving resiliency and well-being. View the Sponsorship  Guide for Details.

Advertise with MWR! Place your company’s message in front of thousands of military members. Our installation advertising locations are strategically chosen based upon high visibility and traffic - both vehicle and pedestrian.

 

Digital Media Print Avenues
Digital Screens Publications
Bowling Center Monitors Posters
Movie Theaters Banners and Roll-Up Displays
e-NEWS Stage Banners
Electronic Marquees  

 

 

Digital Media

Digital Screens


Five installations provide the opportunity to advertise directly inside 14 MWR facilities through full color, digital signage. Installations include NSA Bethesda, NAS Patuxent River, NSA South Potomac (Indian Head and Dahlgren) and Joint Base Anacostia-Bolling (JBAB) with monthly exposures over 25,000. For example, Fitness Center I at JBAB sees over 500 patrons daily! 

Monthly Rates

10 Seconds Static

Format: 1920px X 1080px; Med Res. JPG, RGB, 150dpi

$900
30 Seconds Silent Video
Format: Windows Media Video (*.wmv); widescreen preferred; HD or normal quality
$1,500

 

 

 

Bowling Center Monitors


Advertise on 72 screens located above each lane at five bowling centers! Bowling Centers are located at NSA Bethesda, NAS Patuxent River, NSA South Potomac (Indian Head and Dahlgren) and Joint Base Anacostia-Bolling (JBAB) with patron usage of over 7,000 weekly patrons.   

Monthly Rates

15 Seconds Static

Format: 1920px X 1080px; Med Res. JPG, RGB, 150dpi

$1,000

 

 

 

 

Movie Theaters


MWR brings the magic of cinema to life by showing first-run movies at discounted prices to eligible patrons. Two movie theaters are located within Naval District Washington; NSF Dahlgren and NAS Patuxent River. NSF Dahlgren has 12 showings per month with a monthly attendance of 700.  NAS Patuxent River offers 36 showing per month with a monthly attendance of 6,200. 

Monthly Rates

20 Seconds Static

Format: 1920px X 1080px; Med Res. JPG, RGB, 150dpi

$500
30 Seconds Video
Format: Windows Media Video (*.wmv); widescreen preferred; HD or normal quality
$600
30 Seconds Video
Format: Windows Media Video (*.wmv); widescreen preferred; HD or normal quality
$500 per theater

 

e-NEWS


NDW Regional eNews

This monthly eNews is designed to keep our military patrons informed about the Fleet & Family Readiness (FFR) facilities, events and promotions within Naval District Washington. Installation we serve are NSA Annapolis - NSA Bethesda - NSF Dahlgren - NSF Indian Head -NAS Patuxent River - NSA Washington (Navy Yard) - Joint Base Anacostia-Bolling. Include a company advertisement to reach an audience of over 22,000! Ad sizes vary and range from $200-$500. 

Monthly Rates

Full Color Ad
Format: 8.5in x 5.5in; High Res. JPG CMYK, 300dpi

$400
 

NAS Patuxent River/NRC Solomons

This is a weekly eNews is designed to keep our military patrons informed about the Fleet & Family Readiness (FFR) facilities, events and promotions specific to NAS Patuxent River and NRC Solomons. It reaches over 8,000 recipients. 

 

Rates Weekly Monthly

Side Column Ad
Format: 8.5in x 11in; High Res. JPG CMYK, 300dpi

$100 $350

 

Electronic Marquees

Joint Base Anacostia-Bolling offers digital advertising on three electronic marquees located at each installation entrance.  Advertisement can be up to three lines of text, 18 characters (including spaces) per line. Receives 15,000 impressions daily.

 

Rates 3 Days Weekly

Three lines of text

$50 $100
 
 

Print Advertising
 

Publications


MyWFR Magazine

Joint Base Anacostia-Bolling: This monthly, full color publication features a 24 page spread with 6,200 issues printed every month. The magazine is the number one way patrons choose to receive information at JBAB.  It's available at all MWR facilities to include the Bolling Club, Fitness Centers, Family and Unaccompanied Housing, Child & Youth Programs, Potomac Lanes Bowling Center. It’s also available at high traffic areas such as the AAFES BX Exchange, the Commissary and Defense Intelligence Agency (DIA).


Furthermore, this publication reaches an online audience of more than 10,000 people through the mobile app, ABSalute, email distribution list, social media avenues and website, www.MyWFR.com.  Space is limited to first come, first served.
 

Monthly Rates Three Months Six Months

Full Page
Format: 8.5in x 11in; High Res. PDF CMYK, 300dpi

$2,000 X X
Half Page
Format: 8.5in x 5.5in; High Res. PDF CMYK, 300dpi
$1,000 $2,500 $4,500
Quarter Page
Format: 4.25in x 5.5in; High Res. PDF CMYK, 300dpi
$500 $1,200 $2,400

 

Happenings Newsletter

NSA Bethesda: This monthly, full color publication features a 20-28 page spread with 1,200 issues printed every month. It is distributed throughout the base to facilities such as Navy Gateway Inns & Suites, Fisher House, ITT Office, Fitness Center, Child Development Center, Liberty Center, Fleet & Family Support Center, Bowling Center and Warrior Cafe. It also featured on the mobile app, NSAB-Mobile, email distribution list, social media and website, www.NavyMWRBethesda.com.  It has a circulation of 8,000. 

Monthly Rates

Full page

Format: 7.5in x 10in; High Res. PDF CMYK, 300dpi

$500

Half Page

Format: 7.5in x 5in; High Res. PDF CMYK, 300dpi

$300

Quarter Page

Format: 4.25in x 5.5in; High Res. PDF CMYK, 300dpi

$150

 

Fleet & Family Readiness  Newsletter

NSF Dahlgren: This monthly, full color publication features a 16 page spread with 500 issues printed each month. It is distributed throughout the base to facilities such as the library, Gray’s Landing restaurant, Navy Gateway Inns & Suites (NGIS) lodging, Fitness Center, DoD base school, Lincoln Military Housing and is given to new incoming military personnel and DoD employees onboard Naval Support Facility (NSF) Dahlgren. It is also featured on the landing page of www.NavyMWRdahlgren.com which has over 15,000 page views per month.

 

Monthly Rates Three Months Six Months

Full Page
Format: 8.5in x 10.5in; High Res. PDF CMYK, 300dpi

$300 $700 $1,500
Half Page
Format: 8.5in x 5.25in; High Res. PDF CMYK, 300dpi
$200 $500 $1,000

Posters


MWR places poster and banners advertisements in high traffic areas around the installation and now your company can too!  High traffic areas include, but are not limited to bowling centers, golf courses, snack bars and restaurants, fitness facilities and youth centers. MWR facilities receive up to 500 patrons daily.
 

Monthly Rates

One poster

Format: 22in x 28in

$100

 

Banners and Roll-Up Displays


MWR places poster and banners advertisements in high traffic areas around the installation and now your company can too!  High traffic areas include, but are not limited to bowling centers, golf courses, snack bars and restaurants, fitness facilities and youth centers. MWR facilities receive up to 500 patrons daily.

Monthly Rates

One banner per installation

$300
Five banners $1,200
Ten Banners $2,500
Six Liberty Centers $600
Format: Up to 6ft x 3ft or 34in x 80in

 

Stage Banners


MWR uses a 15 foot portable stage for many live entertainment events.  Events include Asian Pacific Heritage Month, Jazz Fest, Reggae Fest and Oktoberfest. Advertise on a stage banner for one event or all summer long.
 

Monthly Rates

One banner per show

Format: 3ft x 12.4ft | Banner may be printed by MWR for $250

$300

MWR at Naval District Washington (NDW) is comprised of seven military installations and 23 sub-sites located throughout the District of Columbia, Maryland and Virginia (DMV) Metro Area. NDW is home to the Commander, Navy Installations Command (CNIC); Naval Sea Systems Command (NAVSEA) Headquarters; Naval Engineering Logistics Command; and many other military units and organizations to include Walter Reed National Military Medical Center and Defense Intelligence Agency (DIA).

Installations We Serve

NSA Annapolis - Annapolis, MD

NSA Bethesda - Bethesda, MD

NSF Dahlgren, Dahlgren VA

NSF Indian Head, Indian Head, MD

NAS Patuxent River, Lexington Park, MD

NRC Solomons, Solomons, MD

NSA Washington (Navy Yard) - Washington, DC

Joint Base Anacostia-Bolling - Washington DC

Naval District Washington (NDW) Customer Base                                                                                

                                  

Active Duty and Dependents by Installation

Where We Live

 

Email us or call 202-685-1197 for more information.